If you're a true road racing fanatic you'll understand that July is one of the best months of the year for road racing.  July is the month of The Tour de France which is one of cycling's premier events.  The 'TdF'  means there will be loads of late night tv time, tired days(!) and extra motivation to brave the cold, early morning to do big rides, or bust out some quality windtrainer sessions infront of the tv, with the `boys'. 

The 96th edition of the Tour de France runs from Saturday July 4th to Sunday July 26th.  A total of 180 riders and 20 teams race the 21 stages over four countries: Monaco, Spain, France and Switzerland.  You'll see some of the best riders in the world battling it out over some of the most amazing scenery in the world.  It's a feast for the eyes.    

Since the Tour is such a huge celebration of cycling, Lifecycle is running a special Tour de France sale.  We have loads of road bikes going out at unbelievable prices, so if you're a first timer or an old hand then you can come in and take advantage of some great savings.